Dubai Expo 2020 applies OP Retail’s counting solution to improve audiences’ visiting experience

In Expo 2020 Dubai, UAE, Columbia Pavilion seeks new technologies to timely analyze their audience preference via visitor flow data, accurate statistics on the booth popularity, and real-time occupancy. They have recently cooperated with OP Retail to apply the people counting solution for their exhibition.

The solution OP Retail has deployed in Columbia Pavilion, Expo 2020 includes:

  1. Installing the binocular people counter PC5 at the main entrance & exit, with high-precision stereo vision sensor and 98%+ accuracy customer flow data.
  2. Profound customer flow analysis: the exhibitioner of Columbia Pavilion can adjust their staff distribution and service according to the collected data and showcases their cultural assets and innovations in a much more intuitive way.

“OP Retail’s high-precision counting solution is very helpful for us in terms of exhibition operating efficiency and service quality. The customer flow report lets us find out daily operation flaws from multiple dimensions so that we can adjust timely and keep our visitors’ experience optimum” said the exhibition director of Columbia Pavilion, who believes that the marketing analysis and foresight are more important than ever. “Any enterprises that depend on brick-and-mortar should make instant and accurate responses to less noticeable market changes in a short period. Data analysis has emerged as a critically important aspect in our dynamic and fast-paced business environment.”

OP Retail also provides a solution that monitors occupancy level and warn the store owner in time as the global pandemic is still severe, providing technical assistance for a safer operation environment of any industries.

Columbia Pavilion applied OP Retail's people counting solution
Columbia Pavilion applied OP Retail’s people counting solution

About OP Retail

As a data analytics solution provider, OP Retail (Suzhou) Technology Co., Ltd. specializes in delivering technical solutions for visitor analysis, customer behavior insights, store operation analysis, and more. OP Retail’s solutions are meticulously designed with a focus on usability, top-tier security, and adaptable scalability. For further details, please visit our website or reach out to us with any inquiries.

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